Just the help

you need.

Expert support and guidance for every

step of the journey.

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“Joy helped me focus on my own strengths and values as a parent”

What is the
Joy Parenting Club?

Parenting can be a wild ride, and the challenges are varied and plentiful. Joy is a team of parent coaches, sleep experts, and feeding experts are dedicated to helping you navigate the challenges of parenthood with confidence and ease.

Access to experts

around the clock

Every baby is unique, so why shouldn’t your support be? Our certified sleep and feeding experts, and parent coach team are one text away. Get expert advice when you need it.

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A community like

no other

Making parent friends can be hard! Connect with other parents in your area to find support, share experiences, and build relationships with others in the same stage of the journey.


Forget endless

Google searches

Joy brings you bite-sized, expert-backed advice. Articles, videos, and tips crafted for the busy new parent, answering all your questions with experience and empathy.

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What’s included?


Text an 

Access to sleep and lactation experts via SMS


Monthly mini courses designed for you (worth $1,500)

Parenting toolkits

Stage-based parenting toolkits delivered every month

Extensive library resource

A library of tips, strategies and answers to every parenting question

Private communities

A private community of parents in your local area

Dedicated parent coach

On demand personalized advice

What people say


Joy made me feel like I had someone with me anytime I needed it. My questions were always answered quickly and thoroughly. So helpful!


New York

I was constantly comparing myself to other parents and feeling inadequate. Joy helped me focus on my own strengths and values as a parent, and embrace my unique parenting style.


South Shore Hospital

Common questions

What is the Joy Parenting Club?

Who are the Joy On Call Experts?

Can I ask any question to the Joy On Call team?

Is Joy part of my photography package?

How can I cancel my membership?